Senior Global Campaigns Strategist

At Twilio, the marketing team is focused on creating impactful global campaigns that increase brand awareness and generate business opportunities. The Senior Global Campaigns Strategist will lead the development and execution of large-scale initiatives, working closely with regional teams, sales, product, and leadership to ensure campaigns resonate across diverse markets. The role demands strategic thinking, cross-functional collaboration, and a deep understanding of the global buyer journey.

Daily responsibilities include designing campaign strategies, managing project execution, and analyzing performance metrics to optimize results. The candidate must be adept at translating messaging into effective multi-channel campaigns and infusing AI-driven frameworks to enhance content creation and campaign efficiency. Building scalable, repeatable processes and maintaining strong stakeholder relationships are key to success in this role.

This position requires at least 7 years of experience in campaign strategy within B2B or tech environments, with a proven track record of managing integrated programs. The ideal candidate is a strategic thinker with excellent communication skills, capable of managing multiple work streams and working effectively with cross-functional teams and leadership. The role is remote, with occasional in-person meetings, and involves managing budgets and leveraging AI tools to improve campaign quality and speed.