About the role
At Strella, a company revolutionizing market research through AI-powered interviews and insights, the Business Development Representative Manager role is pivotal to scaling growth. This position leads a team responsible for generating pipeline via outbound outreach, warm follow-ups, events, and relationship-building. The manager collaborates closely with sales and marketing to refine and expand successful strategies into repeatable plays, contributing to the company’s rapid expansion and enterprise traction.
Day-to-day responsibilities include coaching and developing BDRs in key skills such as cold calling and networking, establishing team rhythms with regular cadences, and fostering a culture of accountability and experimentation. The manager designs scalable outreach plays, coordinates event-driven pipeline activities, and enhances tooling and workflows to maximize team efficiency. They also own pipeline metrics and feedback loops to continuously improve go-to-market approaches and market presence.
Candidates should have proven success as BDRs or in BDR leadership, experience building outbound processes, and proficiency with CRM and AI-driven prospecting tools. The role requires a hands-on, systems-oriented leader comfortable working in a fast-paced startup environment. Based in New York City, this hybrid position offers the chance to impact a growing AI-native company with strong investor backing and marquee clients, shaping the future of market research.