Director of Growth Marketing

At Heidi AI, the marketing team focuses on building demand for their AI healthcare solutions, aiming to support clinicians and improve patient care. The Director of Growth Marketing will lead strategic initiatives to generate high-quality sales opportunities across North America, working closely with sales, product marketing, and other teams. The role involves developing targeted campaigns, managing budgets, and analyzing performance to optimize pipeline growth.

Daily responsibilities include translating revenue goals into demand plans, executing multichannel campaigns, and collaborating with sales to prioritize key accounts. The person will also oversee funnel conversion improvements, run experiments, and leverage automation and AI tools to enhance targeting and efficiency. The role requires a hands-on approach to scaling programs and ensuring measurable results.

Candidates should have over 7 years of B2B marketing experience, with a proven track record in pipeline generation and program management. Strong analytical skills, familiarity with marketing automation platforms, and experience in healthcare marketing are highly valued. The position is based onsite in New York, with a focus on building scalable, predictable demand engines that align with business objectives.