Performance Marketing Specialist

At Heidi AI, the marketing team is focused on expanding the reach of their healthcare AI platform, which supports clinicians and patients worldwide. The Performance Marketing Specialist will manage digital advertising campaigns across platforms like Meta, Google, TikTok, Native, and Amazon, aiming to boost product sales and engagement. The role involves planning campaigns, optimizing ad accounts, and collaborating with creative teams to produce compelling content.

The ideal candidate will have hands-on experience with performance marketing on major ad platforms, including setting up and managing marketplace stores such as Amazon. They should be familiar with key ecommerce metrics like CPA, ROAS, and AOV, and have a proven track record of planning and executing successful campaigns. Experience in startup or tech environments and physical product ecommerce is a plus.

This remote role is based in the Philippines, preferably near Metro Manila, with working hours overlapping the Australian business day. The position offers an opportunity to contribute to a mission-driven company that aims to transform healthcare through AI. The team values proactive ownership, rapid iteration, and building solutions that address real-world challenges faced by clinicians and health systems.