Demand Generation Marketing Manager

CallRail is seeking a Demand Generation Marketing Manager to focus on their Agency vertical, working within their marketing team. The role involves designing and executing multi-channel campaigns to attract and convert leads into customers, emphasizing inbound free trials. The manager will collaborate with sales, content, and product marketing teams to develop impactful campaigns that drive engagement and growth, primarily in a B2B SaaS environment.

Daily responsibilities include managing the entire marketing funnel, analyzing campaign performance, and optimizing strategies for better results. The candidate should have proven experience with demand generation, marketing automation tools, and a strong understanding of buyer personas and lead nurturing. The position requires a strategic mindset, project management skills, and the ability to influence stakeholders.

This hybrid role is based in Atlanta, with in-office work scheduled for Tuesdays and Thursdays initially, transitioning to a three-day in-office schedule in 2027. The company offers comprehensive benefits, including healthcare, 401K matching, stock options, and educational allowances. The role emphasizes leveraging AI technologies to improve operations and stay competitive, welcoming diverse applicants and encouraging innovation in demand generation practices.