About the role
Baseten is a rapidly growing AI platform company that supports innovative AI companies by providing infrastructure and developer tools. The social media manager will be responsible for shaping the company's online presence, primarily on platforms like X and LinkedIn, targeting ML engineers and technical founders. The role involves developing strategies, creating technical content, and managing the brand's voice across social channels to enhance visibility and engagement.
The role is a senior individual contributor position, requiring the candidate to set social media strategies, produce content including videos, and collaborate with product marketing, engineering, and leadership teams. The manager must translate complex technical achievements into engaging posts about model launches, benchmarks, and open source projects, ensuring accuracy and technical credibility. They will also oversee contractors and analyze engagement metrics to refine the approach.
Candidates should have over five years of experience managing social media for a tech or developer-focused brand, with a proven track record of growth. They need to be fluent in social media platforms, comfortable producing short videos, and possess the technical understanding to discuss inference, GPUs, and model performance. The role offers flexible work arrangements, competitive compensation, and opportunities to engage with cutting-edge ML startups.