Content Marketer

At Decoda, the Content Marketer role is embedded within the Go To Market team, focusing on creating engaging video and social content that resonates with clinic owners in the aesthetics and wellness sectors. The position involves scripting, shooting, editing, and publishing multiple pieces weekly, aiming to capture the attention of the target audience and drive meaningful engagement. The marketer will also contribute to broader brand visibility through events and press activities.

Day-to-day responsibilities include producing short-form videos and social media content, crafting paid social ads with compelling hooks and variants, and transforming product launches into captivating stories. The role requires close collaboration with customers to showcase their success stories on camera and continuous analysis of content performance to refine strategies. Planning content calendars around key launches and industry moments is also a critical part of the job.

Candidates should have 1 to 3 years of content creation experience, a versatile skill set covering scripting, filming, and editing, and a willingness to be on camera. Familiarity or eagerness to learn paid social advertising is important, along with a proactive approach to publishing and iterating content rapidly. The role is full-time, onsite in Toronto, with some travel for conferences, and values experience in aesthetics, wellness, or healthcare as a plus.